When coming up with a concept, it can help to have a visual idea of what it is going to look like. Creating a visual representation of your concept is important, as it makes it easier to grasp an abstract one. You can make your visuals as easy as you want, it all starts with making illustrations and sketches of what you want to realise with the concept you have.
The importance of having visual representations
Using visuals to illustrate ideas helps make complex concepts more understandable and easier to remember. Visuals can also help engage people and make them more likely to take action on an idea. By sketching out ideas, you can ensure that everyone involved in a conversation has a shared understanding of what is being discussed.
Illustrations done right
The illustration should give the audience a comprehensive understanding of the idea and how it works, as well as showcase the benefit of the idea. All of the views, details, and descriptions needed for the audience to understand the idea should be included in the illustration. The illustration should draw the audience's eyes into and then through the page, so that it speaks for itself no matter how far it travels.
When done correctly, a concept illustration can be an invaluable tool in communicating your ideas. Taking the time to craft an effective concept illustration will ensure that your message gets across no matter who or where it reaches.
